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2016年不干胶標簽市场实现3.9%年增长率
2017-08-21 12:48:56.0 来源：网络 责编： S9
- 摘要：
- 按照AWA（Alexander Watson Associates）的最新发现，不干胶標簽市场在2016年实现了3.9%的年增长率，增长幅度超过了標簽市场的整体增长率，而且继续保持了40%的標簽市场份额。
【CPP114】訊：按照AWA（Alexander Watson Associates）的最新发现，不干胶標簽市场在2016年实现了3.9%的年增长率，增长幅度超过了標簽市场的整体增长率，而且继续保持了40%的標簽市场份额。
AWA的《標簽市场研究2017版》显示，虽然不干胶標簽受到了来自其他標簽和包裝形式的冲击，但是其发展势头依然旺盛。
报告还发现，亚洲现在成为了不干胶標簽市场需求的领先地区，超过了欧洲和北美发达市场。在應用领域方面，从全球来看，食品標簽是最大的终端應用市场，在2016年的標簽销售总量中占据了27%，其中使用最多的是用于初级産品標簽。
AWA总裁兼CEO Corey M Reardon称：“可变信息印刷（Variable information print，英文缩写VIP）標簽是不干胶標簽里增长强劲的领域，这与当今需求不断增长的运输和物流活動有关，它不仅包括跟踪-追溯，和库存和存货管理，而且包括産品的验证，比如具有RFID功能的標簽。”
“此外，网络消费活動的增长，驱动了VIP標簽的发展和使用。在这个领域，不干胶標簽是非常适合的産品，可以使用手持標簽打印機在单个包裝上进行打印，或者是使用標簽印刷機進行大規模的印制。”
Reardon还称，与整个産品整饰市场相比，湿胶標簽继续保有“大量的全球應用”，新的收缩膜套标技術正在占领越来越大的市场，并始终保持增长，而“模内標簽依然是个有利可图的增长市场。”
“容器上直接進行數碼印刷，是一个需要密切关注的领域，而软包裝则可能在整个産品包裝市场掀起革命。”
“Labelexpo Europe 2017将是了解標簽市场现状的最佳机会。”
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