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王老吉、伊利、钟薛高推出AI包裝，食品饮料行业进入AI时代？
2023-05-15 12:24:42.0 来源： 责编：覃子喻
- 摘要：
- AI正在成爲食品飲料行業的超級員工。
自ChatGPT向人类展示出强大的自主学习能力后，却引发了大家的广泛担忧，但事实上，做来越多的工种正在和Chat GPT紧密相连，无论你是否认同，AI正在成为未来人工的最强替代者。
不仅通过高效的协作能力替代部分工作岗位，例如産品组装、数据分析等，而且还能通过快速的自主学习和大数据分析，来完成曾经只有人工才能完成的産品设计，研发和營銷。
如今，食品饮料行业也正在拥抱AI，大到灯塔工厂的智能化生产，小到産品的包裝设计，都有着AI的身影。
01.多品牌啓用AI，食品飲料行業迎來人工智能
越有影响力的品牌，越愿意拥抱新鲜事物。
5月10日，王老吉推出了饮料行业首批由AI自主设计的産品，而这款以“中国风”为主题的産品结合了四季概念，以山水、林木、飞鸟等传统国风元素为主，由AI快速设计，并由设计团队评估，最终四款设计得以保留。
看来，曾经推出过姓氏罐、吉庆罐、吉言罐的王老吉这次想借助AI的超级算法为消费者来带更有創意的産品。
无独有偶，伊利在近日也推出了6款乳品AI包裝，这也是乳品行业首款AI包裝。
与王老吉的AI意境不同的是，伊利的AI包裝更具视觉冲击，据了解该系列包裝设计过程均由AI主导，而在科技感、自然生机、东方美学、未来感、极简和童真的六大元素上，AI为其设计了线条流畅、简洁大方的设计作品。
而钟薛高在新推品牌Sa‘saa上也使用了AI，作为一款3.5元的雪糕産品，不仅是钟薛高史上价格最低的産品，而且该系列从名字、包裝、口味等都是通过AI生成。
如果说AI设计包裝仅仅是参与了品牌營銷层面的工作，那么AI推荐的口味则接入了生产研发的过程，虽然仅仅是理论上的建议，但对于食品饮料行业来说也算是一个巨大的进步。
那么AI推荐的口味究竟接不接人类的地气？
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"A list of the things you are going to buy," Mary remarked. To regain the highroad we had turned into a northerly fork, and were in as lovely a spot as we had seen all day. Before us and close on our right were the dense woods of magnolia, water-oak, tupelo and a hundred other affluent things that towered and spread or clambered and hung. On the left lay the old field, tawny with bending sedge and teeming with the yellow rays of the sun's last hour. This field we overlooked through a fence-row of persimmon and wild plum. Among these bushes, half fallen into a rain-gully, a catalpa, of belated bloom, was loaded with blossoms and bees, and I was directing Camille's glance to it when the shots came. Another outcry or two followed, and then a weird silence. Ferry led Kendall and me into the woods, the other two remaining. We found rising ground, and had ridden but a few minutes when from its crest we looked upon a startling sight. In front of us was a stretch of specially well farmed land. Our woods swept round it on both sides, crossed a highway, and gradually closed in again so as to terminate the opening about half a mile away. Always the same crops, bottom cause of the war: from us to the road an admirable planting of cotton, and from there to the farther woods as goodly a show of thick corn. The whole acreage swept downward to that terminus, at the same time sinking inward from the two sides. On the highway shone the lighted rear window of a roadside "store," and down the two sides of the whole tract stretched the hundred tent-fires of two brigade camps of the enemy's cavalry. Their new, white canvases were pitched in long, even alleys following the borders of the wood, from which the brush had been cut away far enough for half of them to stand under the trees. The men had quieted down to sleep, but at one tent very near us a group of regimental officers sat in the light of a torch-basket, and by them were planted their colors. A quartet of capital voices were singing, and one who joined the chorus, standing by the flag, absently yet caressingly spread it at such breadth that we easily read on it the name of the command. Let me leave that out. "Quite so. The man was all twisted from his hip, and he had a crooked nose." They were all flying from the plague, which was spreading, and emptying the bazaars and workshops. The Exchange being closed, trade was at a standstill, and the poor creatures who were spared by the pestilence were in danger of dying of hunger. “But she knew them,” objected Dick. “She wouldn’t throw over the wrong ones and she couldn’t get the right ones.” “That’s what we thought.” "Well, if I had sich a name as that I wouldn't expect people to git it right. There's no sense in havin' a Dutch name that makes your tongue crack like a whip. Well, this Mr. McFillemgoody is Si's boss, and he writes a nice letter, and says Si done so well at Chickamaugy that some other boss—a Colonel or Corporal—" "It is not good to be free," he said at last, in a reasonable, weary tone. "In the cold there is a bad thing. In the rain there is a bad thing. To be free is to go to these bad things." "To London!" HoME免费看一级a视频ENTER NUMBET 003kuang-chi.com.cn